Apple Ready to Tackle Glare with New iPhone 17 Pro Display
Apple’s never one to sit out a tech trend for too long, and now it looks like they’re getting serious about screens. The next iPhone 17 Pro lineup could feature an anti-glare display that’s set to rival Samsung’s much-praised Gorilla Armor glass. The move comes after months of speculation, first surfacing back in March 2024, when rumors started swirling that Apple wanted to reduce those pesky reflections that make it tough to see your phone outdoors.
Getting this tech into production wasn’t a walk in the park. Early attempts hit a wall with manufacturing bottlenecks. But according to industry whispers picked up by MacRumors and amplified by SamMobile, Apple’s glass suppliers figured things out just in time for the iPhone 17 Pro and 17 Pro Max. Improved manufacturing yields mean the advanced anti-reflective, scratch-resistant glass is now possible — at least for Apple’s high-end flagships. If you’re eyeing the standard iPhone 17 or the so-called iPhone 17 Air, you’re out of luck; these regular models won’t get the upgrade, sticking with previous display tech for now.
Chasing Samsung’s Brilliance: Why the Move Matters
If you’ve seen Samsung’s Galaxy S24 Ultra or peeked at the early S25 Ultra leaks, you know glare reduction isn’t just marketing fluff. Samsung’s Gorilla Armor protection almost eliminates those annoying reflections in bright sunlight and harsh indoor lighting. Some tech reviewers, including analyst Aamir Siddiqui, have even called it “shockingly glare-free”—a pretty big claim in the world of glass displays, where fingerprints, scratches, and sunlight usually rule the day.
What’s the big deal about anti-glare tech anyway? For starters, everyday phone use gets a lot easier. Try reading a message by the pool or taking a selfie on a sunny day—fewer reflections mean you can actually see what’s happening on screen. Scratches, too, are proven to be less of a worry with these new coatings. Samsung’s approach has already been battle-tested with Gorilla Armor, so it’s no surprise Apple wants to match (or even leapfrog) Samsung’s results on the iPhone 17 Pro hardware.
Apple traditionally likes to set its own trends, but here, they’re clearly borrowing a page from Samsung’s playbook. That said, Apple will need to prove that their new display protection matches up to Gorilla Armor in real-world toughness and clarity. For now, though, fans hoping for better outdoor visibility and tougher screens on the iPhone 17 Pro have something big to look forward to.
